Audit and Improve Your Website's SEO and UX - Without an SEO Agency

If you are reading this article, then you are likely trying to improve your own website or that of someone you work for. We are an SEO Agency in Singapore and love to provide people from all over the world with SEO Services and website knowledge.
Audit and Improve Your Website's SEO and UX - Without an SEO Agency


Continue reading to get premium website advice from one of the top-rated SEO Singapore companies around.  

The Importance of SEO and UX

SEO is the absolute most important thing for gaining organic traffic to your website. Having strong SEO means that you will rank higher on Google than your competitors.  

Meanwhile, having a good UX is what helps keep people on your site. You want your website to be fast, easy and optimal for your potential new customer or reader to navigate.  

Top 3 Ways to Improve On-Page SEO 

There are two main types of SEO. On-page and off-page. On-page SEO refers to the things that you can alter on your website. While off-page is improving your rankings through things like getting backlinks from other websites.  

Improving your off-page SEO takes a lot more time and energy so we will just focus on on-page SEO here.  

1.Keywords, Keywords, Keywords

Any SEO agency will tell you that keywords are the absolute first thing you need to master on your website. Firstly, go to your top three to five pages on your website. Most likely, the home page, your about page, contact page, and a couple of product or service pages. Be sure that the titles of these pages include the keyword you want to rank for.
  
Whichever keyword(s) you pick for each page, make sure the density is high enough. Typically, between 1-3% of the total words on that page should be your keywords. It is also best practice to have your first keyword(s) appear in the first line of your text and then sprinkled throughout the content.  

2.Alt Text on Your Images 

Google "spiders" that crawl your page like to find images with alternative text, or alt text, so that they too can see what the image is. This won't show up as a caption to your readers, but rather stay hidden and mainly be used for ranking purposes.  

Put your keyword(s) in here if it helps to explain the image or the page. If not, use other similar keywords and whatever is best to describe the image itself. 

3.Post Frequent Relevant Content 

Content really is king. Google loves when websites have things like a blog section or news section that is continually getting updated. Especially if the content is long, provides a lot of value to readers, and is filled with great keywords.  

Improving Website's UX 

How is being your own SEO agency? Not as bad as you thought I bet. Now get ready to tackle your website's UX.  

1.Mobile Optimization 

Making sure your website is optimized for mobile is truly vital. Just think about it, when you are searching for something, would you want Google to give you a page that you cannot even properly see on your phone? 

2.Website Page Loading Time 

There are a lot of things can slow down a website. The main ones being too many photos or videos on one page for it to load quickly. There are many other tools on word press that can help you determine what is slowing down your website. 

Final Takeaways  

Improving your website's SEO and UX does not have to be an enormous task. Although doing it through an SEO agency may be easier, this is a good first step for you to try yourself.  

If you have any further questions don't hesitate to leave your comments below or feel free to contact  SEO Singapore Agency for free consultation.

Watch: Innovative Marketing Approaches That Bring Out Results in SEO


Location: Singapore

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